Staying afloat in the sea of slop (as a creator).

Using AI (specifically Claude Code) in note-taking and knowledge management has been all across the internet for the last week or so.

A former SpaceX, OpenAI, etc., founding employee tweeted about ‘LLM wikis’ and the looming bubble of virality popped.

Now I use Claude Code alongside my note-taking in the way that everyone’s been talking about recently.

I’ve even been teaching others about how to do it myself.

But more recently there’s been an overload of cut-and-paste YouTubers on my feed covering the topic. It’s all I see when I scroll down from my current video, and I have no desire to watch any of them.

This made me realise there’s really only one thing that’s separating your knowledge work from all the AI slop that exists in the world…

And it’s your own experience of reality. Tell people what you’ve done, what you’ve noticed, observed and how you feel about it, and you’ll never be copied.

Relate it to advice + value exchange and you’ve got a sustainable personal brand that people listen (and even buy from) to the exclusion of everything else, because they like your character.

(A slight tangent - look at your YouTube subscriptions and notice how many of them are individuals you can put a face to. This is what I’m talking about.)

So you have to, first and foremost, make sure that your note-taking system is set up to help you capture and document your own life. It’s only after this you can start scraping interesting bits and pieces from the internet and tie it all together more efficiently with AI.